---
title: HubSpot Service Hub vs Intercom
canonical: https://helpdeskbattles.com/hubspot-service-hub-vs-intercom
result: Intercom wins 2–0
updated: 2026-10-08
---

# HubSpot Service Hub vs Intercom

**Intercom wins 2–0 (clear win) at 10 agents**

Intercom wins 2–0 at 10 agents (clear win). HubSpot Service Hub wins no rounds; Intercom takes security and user verdict; 4 rounds are even.

## The judges' card
| Round | Winner | What happened |
|---|---|---|
| The bill | Even | At 10 agents with AI on: HubSpot Service Hub $1,120, Intercom $1,075 a month. That is within 10%, so the round is even. |
| Price tags | Even | Both offer AI prices in public, but with a minimum, annual-only terms or vague limits. Even. |
| AI | Even | Both offer an action-taking AI agent on chat, email and phone, with test runs and reporting. Even. |
| Desk basics | Even | Both offer every channel natively, skills-based routing and 300+ integrations. Even. |
| Security | Intercom | Intercom offers SOC 2 Type II and ISO 27001, plus EU hosting, a HIPAA BAA or a no-training promise; HubSpot Service Hub offers one audit report (SOC 2 Type II or ISO 27001). Intercom takes the round. |
| User verdict | Intercom | On G2: HubSpot Service Hub 4.4 from 3,018 reviews, Intercom 4.5 from 3,918 reviews. Intercom takes the round. |

## Monthly bill with AI on
| Team | HubSpot Service Hub | Intercom |
|---|---|---|
| 3 agents, 750 conversations a month | $315 | $323 |
| 10 agents, 2,500 conversations a month | $1,120 | $1,075 |
| 25 agents, 6,250 conversations a month | $2,845 | $2,688 |

## Sources
- HubSpot Service Hub: [Service Hub pricing](https://www.hubspot.com/pricing/service) — HubSpot, accessed 2026-10-08
- HubSpot Service Hub: [HubSpot Product & Services Catalog](https://legal.hubspot.com/hubspot-product-and-services-catalog) — HubSpot, accessed 2026-10-08
- HubSpot Service Hub: [Customer Agent: AI customer service agent](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) — HubSpot, accessed 2026-10-08
- HubSpot Service Hub: [Set up the customer agent](https://knowledge.hubspot.com/customer-agent/set-up-the-customer-agent) — HubSpot, accessed 2026-10-08
- HubSpot Service Hub: [HubSpot Service Hub reviews](https://www.g2.com/products/hubspot-service-hub/reviews) — G2, accessed 2026-10-08
- HubSpot Service Hub: [HubSpot Service Hub reviews](https://www.capterra.com/p/182476/HubSpot-Service-Hub/reviews/) — Capterra, accessed 2026-10-08
- Intercom: [Intercom pricing](https://www.intercom.com/pricing) — Intercom, accessed 2026-10-08
- Intercom: [Fin pricing](https://fin.ai/pricing) — Fin, accessed 2026-10-08
- Intercom: [Fin AI Agent outcomes](https://www.intercom.com/help/en/articles/8205718-fin-ai-agent-outcomes) — Intercom, accessed 2026-10-08
- Intercom: [Copilot included and unlimited usage](https://www.intercom.com/help/en/articles/9121384-copilot-included-and-unlimited-usage) — Intercom, accessed 2026-10-08
- Intercom: [Copilot](https://www.intercom.com/helpdesk/copilot) — Intercom, accessed 2026-10-08
- Intercom: [Skill-based routing](https://www.intercom.com/help/en/articles/15858833-skill-based-routing) — Intercom, accessed 2026-10-08
- Intercom: [Balanced assignment deep dive](https://www.intercom.com/help/en/articles/6553774-balanced-assignment-deep-dive) — Intercom, accessed 2026-10-08
- Intercom: [Intercom reviews](https://www.g2.com/products/fin/reviews) — G2, accessed 2026-10-08