Bouts / Intercom vs Zoho Desk

Intercom vs Zoho Desk

Red corner

Intercom

$29 per seat a month, billed annually

Blue corner

Zoho Desk

$7 per user a month, billed annually (Express)

Intercom wins 5–1Knockout · 10 agents, 2,500 conversations a month

Intercom: Intercom renamed itself Fin, and Salesforce completed its acquisition of the company on September 10, 2026.

Intercom wins 5–1 at 10 agents (knockout). Intercom takes the bill, price tags, AI, desk basics and user verdict; Zoho Desk takes security.

The judges' card

RoundIntercomWhat happenedZoho Desk
Round 1The billWAt 10 agents with AI on: Intercom $1,075, Zoho Desk $400 (an AI price is not public) a month. Intercom's bill is complete and the other is not, so Intercom takes the round.
Round 2Price tagsWIntercom offers AI prices in public, but with a minimum, annual-only terms or vague limits; Zoho Desk offers seat prices, with the AI priced by quote or not at all. Intercom takes the round.
Round 3AIWIntercom offers an action-taking AI agent on chat, email and phone, with test runs and reporting; Zoho Desk offers an AI agent that answers from the help center. Intercom takes the round.
Round 4Desk basicsWIntercom offers every channel natively, skills-based routing and 300+ integrations; Zoho Desk offers all that plus phone and messaging apps. Intercom takes the round.
Round 5SecurityZoho Desk offers SOC 2 Type II, ISO 27001, EU hosting, a HIPAA BAA and a no-training promise; Intercom offers SOC 2 Type II and ISO 27001, plus EU hosting, a HIPAA BAA or a no-training promise. Zoho Desk takes the round.W
Round 6User verdictWOn G2: Intercom 4.5 from 3,918 reviews, Zoho Desk 4.4 from 7,988 reviews. Intercom takes the round.
Rounds won5Intercom wins1

Does team size change it?

Only the bill round depends on team size. Here is the full result in each weight class.

Small team

Intercom
$323
Zoho Desk
$120

3 agents, 750 conversations a month. Intercom wins 5–1.

Mid-size team

Intercom
$1,075
Zoho Desk
$400

10 agents, 2,500 conversations a month. Intercom wins 5–1.

Large team

Intercom
$2,688
Zoho Desk
$1,000

25 agents, 6,250 conversations a month. Intercom wins 5–1.

Monthly bills from USD list prices, annual billing where offered, with the AI agent resolving 20% of conversations and agent assist for every agent. Plans: Intercom Essential; Zoho Desk Enterprise.

Tale of the tape

Fin (formerly Intercom)Made byZoho Corporation
per agentPricingper agent
$29 per seat a month, billed annuallyPaid plans from$7 per user a month, billed annually (Express)
EssentialPlan we pricedEnterprise
$3233 agents, AI on$120
$1,07510 agents, AI on$400
$2,68825 agents, AI on$1,000
$0.99 per outcomeAI agent priceNot published; uses Zia Agent credits with no published rate per reply; Included in Standard, Professional and Enterprise
Email, Live chat, Phone, WhatsApp, Social, SMSChannelsEmail, Live chat, WhatsApp, Social
NoFree planUp to 3 users with email ticketing
14 daysFree trial15 days
YesMonthly billingYes
SOC 2 Type II, ISO 27001, ISO 27018, ISO 27701, ISO 42001Audit reportsSOC 2 Type II, ISO 27001, ISO 27017, ISO 27018, ISO 27701, SOC 2 + HIPAA Type 2
US, EU and Australia hostingData hostingChoice of US, EU (Amsterdam and Dublin), India, Australia, Japan, Canada, Saudi Arabia, UAE, Singapore and China data centers
4.5 (3,918)G2 rating4.4 (7,988)
—Capterra rating4.5 (2,216)

Questions

Which is better, Intercom or Zoho Desk?

Intercom wins 5–1 at 10 agents (knockout). Intercom takes the bill, price tags, AI, desk basics and user verdict; Zoho Desk takes security.

Is Intercom cheaper than Zoho Desk?

At 10 agents with the AI agent and agent assist on, Intercom comes to $1,075 a month and Zoho Desk to $400, from list prices. Intercom takes the bill round.

Which has the better AI, Intercom or Zoho Desk?

Intercom offers an action-taking AI agent on chat, email and phone, with test runs and reporting; Zoho Desk offers an AI agent that answers from the help center. Intercom takes the round.

Other bouts

Sources

Intercom

  1. Intercom pricing — Intercom, accessed 8 October 2026
  2. Fin pricing — Fin, accessed 8 October 2026
  3. Fin AI Agent outcomes — Intercom, accessed 8 October 2026
  4. Copilot included and unlimited usage — Intercom, accessed 8 October 2026
  5. Copilot — Intercom, accessed 8 October 2026
  6. Skill-based routing — Intercom, accessed 8 October 2026
  7. Balanced assignment deep dive — Intercom, accessed 8 October 2026
  8. Intercom reviews — G2, accessed 8 October 2026

Zoho Desk

  1. Zoho Desk Pricing & Editions — Zoho, accessed 8 October 2026
  2. Zoho Desk pricing plan comparison — Zoho, accessed 8 October 2026
  3. Zia: AI for customer service — Zoho, accessed 8 October 2026
  4. Agentic AI in Desk: Support Specialist and Resolution Expert — Zoho, accessed 8 October 2026
  5. Zia Agents platform details: pricing and credits — Zoho, accessed 8 October 2026
  6. Zoho Desk reviews — G2, accessed 8 October 2026
  7. Zoho Desk reviews — Capterra, accessed 8 October 2026