Bouts / HubSpot Service Hub vs LiveAgent

HubSpot Service Hub vs LiveAgent

Red corner

HubSpot Service Hub

$7 per seat a month, billed annually (Starter)

Blue corner

LiveAgent

$15 per agent a month, billed annually, or $19 month to month (Small business)

HubSpot Service Hub wins 4–1Clear win · 1 even · 10 agents, 2,500 conversations a month

HubSpot Service Hub wins 4–1 at 10 agents (clear win). HubSpot Service Hub takes the bill, AI, desk basics and security; LiveAgent takes user verdict; one round is even.

The judges' card

RoundHubSpot Service HubWhat happenedLiveAgent
Round 1The billWAt 10 agents with AI on: HubSpot Service Hub $1,120, LiveAgent $150 (an AI price is not public) a month. HubSpot Service Hub's bill is complete and the other is not, so HubSpot Service Hub takes the round.
Round 2Price tags=Both offer AI prices in public, but with a minimum, annual-only terms or vague limits. Even.=
Round 3AIWHubSpot Service Hub offers an action-taking AI agent on chat, email and phone, with test runs and reporting; LiveAgent offers an AI agent that answers from the help center. HubSpot Service Hub takes the round.
Round 4Desk basicsWHubSpot Service Hub offers every channel natively, skills-based routing and 300+ integrations; LiveAgent offers all that plus phone and messaging apps. HubSpot Service Hub takes the round.
Round 5SecurityWHubSpot Service Hub offers one audit report (SOC 2 Type II or ISO 27001); LiveAgent offers security claims without audit reports. HubSpot Service Hub takes the round.
Round 6User verdictOn G2: HubSpot Service Hub 4.4 from 3,018 reviews, LiveAgent 4.5 from 1,537 reviews. LiveAgent takes the round.W
Rounds won4HubSpot Service Hub wins, 1 even1

Does team size change it?

Only the bill round depends on team size. Here is the full result in each weight class.

Small team

HubSpot Service Hub
$315
LiveAgent
$45

3 agents, 750 conversations a month. HubSpot Service Hub wins 4–1.

Mid-size team

HubSpot Service Hub
$1,120
LiveAgent
$150

10 agents, 2,500 conversations a month. HubSpot Service Hub wins 4–1.

Large team

HubSpot Service Hub
$2,845
LiveAgent
$375

25 agents, 6,250 conversations a month. HubSpot Service Hub wins 4–1.

Monthly bills from USD list prices, annual billing where offered, with the AI agent resolving 20% of conversations and agent assist for every agent. Plans: HubSpot Service Hub Service Hub Professional; LiveAgent Small business.

Tale of the tape

HubSpotMade byQuality Unit
per agentPricingper agent
$7 per seat a month, billed annually (Starter)Paid plans from$15 per agent a month, billed annually, or $19 month to month (Small business)
Service Hub ProfessionalPlan we pricedSmall business
$3153 agents, AI on$45
$1,12010 agents, AI on$150
$2,84525 agents, AI on$375
$0.50 per resolved conversation (50 credits at $0.010); voice $0.50 per minute (beta)AI agent priceBilled in FlowHunt credits: €50 a month for 50 credits, €120 for 120, €500 for 500; no USD price published
Email, Live chat, Phone, WhatsApp, SocialChannelsEmail, Live chat, Phone, WhatsApp, Social
Up to 2 usersFree planNo
—Free trial30 days
YesMonthly billingYes
SOC 1 Type II, SOC 2 Type II, SOC 3, HIPAA attestationAudit reportsNone published
US (AWS US East) and EU (Frankfurt) data centersData hostingUS-only or Europe-only hosting, with AWS regions in Germany, Ireland, Northern California and Singapore
4.4 (3,018)G2 rating4.5 (1,537)
4.4 (193)Capterra rating4.7 (1,789)

Questions

Which is better, HubSpot Service Hub or LiveAgent?

HubSpot Service Hub wins 4–1 at 10 agents (clear win). HubSpot Service Hub takes the bill, AI, desk basics and security; LiveAgent takes user verdict; one round is even.

Is HubSpot Service Hub cheaper than LiveAgent?

At 10 agents with the AI agent and agent assist on, HubSpot Service Hub comes to $1,120 a month and LiveAgent to $150, from list prices. HubSpot Service Hub takes the bill round.

Which has the better AI, HubSpot Service Hub or LiveAgent?

HubSpot Service Hub offers an action-taking AI agent on chat, email and phone, with test runs and reporting; LiveAgent offers an AI agent that answers from the help center. HubSpot Service Hub takes the round.

Other bouts

Sources

HubSpot Service Hub

  1. Service Hub pricing — HubSpot, accessed 8 October 2026
  2. HubSpot Product & Services Catalog — HubSpot, accessed 8 October 2026
  3. Customer Agent: AI customer service agent — HubSpot, accessed 8 October 2026
  4. Set up the customer agent — HubSpot, accessed 8 October 2026
  5. HubSpot Service Hub reviews — G2, accessed 8 October 2026
  6. HubSpot Service Hub reviews — Capterra, accessed 8 October 2026

LiveAgent

  1. LiveAgent pricing — LiveAgent, accessed 8 October 2026
  2. AI credits — LiveAgent, accessed 8 October 2026
  3. FlowHunt pricing — FlowHunt (Quality Unit), accessed 8 October 2026
  4. AI chatbot — LiveAgent, accessed 8 October 2026
  5. AI Autoresponder — LiveAgent, accessed 8 October 2026
  6. LiveAgent Reviews — G2, accessed 8 October 2026
  7. LiveAgent Reviews — Capterra, accessed 8 October 2026
  8. LiveAgent — GetApp, accessed 8 October 2026